Social Media Strategist

Lunette is a fast-growing wellness startup founded by two Wharton grads, on a mission to help people actually unwind. We’re looking for a TikTok- and Instagram-savvy Social Media Intern to join us. You’ll help shape the voice of a brand that’s already been featured in CNN, Real Simple, and more — and you’ll get a front-row seat to what it’s like building a DTC brand from the ground up.

This is a hands-on, creative role for someone who lives on social, loves storytelling, and wants real ownership over the content they make.

What You’ll Do:

Create short-form video content for TikTok and Instagram Reels

Pitch concepts that feel fresh, fun, and not like ads

Jump on relevant trends and sounds while staying true to the brand

Assist with planning, editing, and posting content to our socials

Collaborate directly with the co-founders on strategy and creative direction

Help track content performance and brainstorm improvements

What We’re Looking For:

You're a student or recent grad with a strong pulse on TikTok and IG culture

You’re creative, self-motivated, and full of content ideas

You know how to shoot and edit short videos (in-app or with CapCut, etc.)

You understand how to match a brand’s vibe while still being original

Bonus: You’re into wellness, routines, mental health, or sleep culture